Optimize Your Manufacturer Website for RFQs

Leads Team

Must-have structure

Industries → Products → Resources → RFQ/Contact. For messaging alignment and examples, reference the pillar, The Complete Guide to Marketing for Manufacturers in Saudi Arabia & GCC.

Page standards

  • Product pages: spec table (material/grade, sizes, tolerances), finishes, certifications (ISO/SFDA/SASO/GSO), MOQ, lead time, packaging; RFQ CTA.
  • Industry pages: outcomes per vertical; deep-link to SKUs and “Alternative to [brand]” pages from Lead Generation with SEO and AIO for Manufacturers.
  • Resources hub: datasheets, drawings, installation/operation guides, and case studies—formats in Content Marketing Ideas for Industrial Companies.
  • Compliance: centralized, downloadable certificates; QA process; test methods.

Forms, UX, AIO

RFQ fields: company/VAT/CR, city, Incoterms, specs (material/grade, dimensions/tolerances, finish/printing), standards, annual volume, typical PO size, target lead time, payment terms, samples Y/N, drawings upload. Enforce first-response ≤4 business hours using the stack from Best CRMs and Marketing Automation for Manufacturers. Use one H1, descriptive H2/H3, bullets/tables, FAQ near the end, and AR/EN parity.